Patients have changed the game in healthcare. Patients are firmly in the driver’s seat and the methods they use to find and interact with the health system have moved almost entirely online.
Most prospective patients start their search for a healthcare practice online, with 80% of their buying decision happening before they ever talk to you. They are judging your website, your online reviews, and your social presence. If you don’t meet their expectations, they’ll find another healthcare organization who does.
We have a system for capturing these patients at the moment they are looking for you online. These healthcare marketing services are time-tested and proven to work.
Our experts use white hat SEO processes to safely get you great visibility in search engine results ensuring you can be found when patients are looking for your services. Monthly reports and a clear view of your website’s analytics will keep you engaged in the process.
Branding is about more than just your logo. It’s your story. It’s who you are. It’s your core values and your mission. We will work with you every step of the way to build your brand story. Our designers can bring your story to life through brand elements you will love. We will also provide brand guidelines to ensure consistency in messaging and visual direction.
We use Google Ads to put your practice on page one of Google search results. We optimize ads for the keywords and search terms that drive the most new patients to your practice. We monitor performance and A/B test landing pages and ad copy to maximize lead generation giving you more bang for your buck.
Start a conversation
Social media is an important tool for you to engage with your patients. Patients like share relevant or entertaining content specialists they trust. We post content to your social channels that adds value to the conversation and encourages personalized two way communication.
Reach the masses
Even in the age of digital marketing, print advertising is still an excellent way to reach a large portion of the community who are not actively searching online for a new healthcare provider. We work with local magazines and direct mail operators to ensure excellent results.
According to Google: 77% of patients start their search for a dentist with an online search. Being discovered requires search engine friendly content that is optimized for humans.
“Great group to work with! Very professional videos, blogs, and pictures for our website and social media. Keeps all sites up to date. Holds weekly meetings to ensure all our needs are met!”
~ Prime Surgical Suites