About The Diamond Group

A national marketing agency for custom home builders, since 1995.
Your Growth Is Our Business
Your Growth Is Our Business
Talk to a Growth Specialist

Your Growth is our Business

The Diamond Group is a national marketing agency for custom home builders, founded in 1995 and headquartered in Wilmington, North Carolina, with a second office in Traverse City, Michigan. We are a HubSpot Platinum Solutions Partner and the creators of the Momentum™ Revenue Growth System, a framework that aligns strategy, marketing, sales, and operations for any business. Custom home builders are our primary focus, and we apply the same system to solar and home services companies.

At The Diamond Group, we believe growth should be sustainable and unstoppable. By combining strategy, creativity, and execution, we create marketing that drives results today, builds strength for tomorrow, and helps your business and community thrive. We exist to help businesses grow by giving them the time, attention, and system they can’t find anywhere else.

Talk to a Growth Specialist

Real Businesses. Real Momentum. Short clips from founders who replaced random marketing with a Revenue Growth System.

No Marketing Strategy
Mike Nichols
1m13s • True Partnership
From no marketing plan to increased revenue in 90 days.

Mike Nichols

Southeastern Tile
Invisible on Social Media
Alexandra Lysik
1m40s • Growing a Brand
From random posts to a real plan, and more visibility.

Alexandra Lysik

Cavik Insurance
Needed to Go Upmarket
Chad Richmond
2m36s • Going Bigger
Brand pivot creates 200% revenue growth

Chad Richmond

Richmond Homes
See More Success Stories

You Want It, We've Got It

Strategic Minds

Strategic Minds

Creative Genius

Creative Genius

Guidance

Straightforward Guidance

Actionable Insights Icon

Actionable Insights

What Makes TDG Different?

Our Momentum™ Revenue Growth System

Our Momentum™ Revenue Growth System

Most agencies chase quick wins. Momentum™ builds a foundation for growth that compounds by aligning your people, processes, and strategy from the start.
HubSpot Certified

HubSpot Certified

HubSpot brings marketing, sales, service, and reporting together in one platform. Our experts make it work around your business, creating systems that support you instead of forcing you to adapt.
30 Years of Business Wisdom

30 Years of Business Wisdom

We’ve supported businesses since 1995, learning what works by doing the work. Decades of experience help us adapt as industries and strategies change.
Your Dedicated Power Team

Your Dedicated Power Team

Instead of one, you’ll have two dedicated marketing leads who stay in sync, drive your strategy, and bring in the right experts from our team to get it done.
Our Momentum™ Revenue Growth System

Our Momentum™ Revenue Growth System

Most agencies chase quick wins. Momentum™ builds a foundation for growth that compounds by aligning your people, processes, and strategy from the start.
HubSpot Certified

HubSpot Certified

HubSpot brings marketing, sales, service, and reporting together in one platform. Our experts make it work around your business, creating systems that support you instead of forcing you to adapt.
30 Years of Business Wisdom

30 Years of Business Wisdom

We’ve supported businesses since 1995, learning what works by doing the work. Decades of experience help us adapt as industries and strategies change.
Your Dedicated Power Team

Your Dedicated Power Team

Instead of one, you’ll have two dedicated marketing leads who stay in sync, drive your strategy, and bring in the right experts from our team to get it done.
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Giving Back Is Part of Who We Are

At The Diamond Group, success is not only about revenue. It is also about the impact we make together. Through our Give-Back Program, a portion of every project supports causes our team cares about, including:
  • Community outreach
  • Health and wellness
  • Environmental initiatives
  • Education and youth development
  • Local charities
The Diamond Group team members volunteering at a local community event
Team members from The Diamond Group supporting a local charity
The Diamond Group staff participating in a local health and wellness initiative
The Diamond Group team members volunteering at a local community event
The Diamond Group team members volunteering at a local community event
The Diamond Group team members volunteering at a local community event
The Diamond Group team members volunteering at a local community event
The Diamond Group team members volunteering at a local community event
The Diamond Group team members volunteering at a local community event
The Diamond Group team members volunteering at a local community event
When you work with us, your growth also helps create meaningful change in the communities we serve.

Frequently Asked Questions

The Diamond Group is a national marketing agency for custom home builders, founded in 1995. We build and run search, paid media, website, and CRM systems that turn the 12-to-18-month custom home buyer journey into signed builds, using our Momentum™ Revenue Growth System. We also serve solar and home services companies.

Our headquarters is at 1442 Military Cutoff Road, Suite #29, Wilmington, NC 28403, and we have a second office at 214 E. Front Street, Suite A, Traverse City, MI 49684. We work with custom home builders across the United States.

The Diamond Group was founded in 1995 and has supported businesses for more than 30 years.

We provide SEO, Google Ads and paid media, website design and development, social media, and HubSpot CRM implementation and automation. They are tied together by the Momentum™ Revenue Growth System, so marketing activity connects to signed contracts.

Momentum™ is The Diamond Group's two-phase revenue growth system that works for any business, and that we apply most often for custom home builders. Phase I, Plan the Work, is a deep dive into the business's market, operations, brand, marketing channels, buyer personas, and long-term vision. Phase II, Work The Plan, puts that strategy to work through brand building, lead generation, website strategy, sales enablement, and analytics. Learn more on our Momentum™ page.

Yes. The Diamond Group is a HubSpot Platinum Solutions Partner. We implement and manage HubSpot CRM, marketing automation, and CMS websites for clients. Learn more on our HubSpot partner page.

What Our Clients Are Saying

Results with Impact and Appeal

Where Standout Design Meets Measurable Growth.
How a Local Florist Grew 29% in Gross Revenue YoY
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How a Local Florist Grew 29% in Gross Revenue YoY

  • 13,650% Increase in Tracked Keywords
  • 115,741 New Website Visitors
  • 95,000 Ad Clicks With Avg. CPC Under $1

How a Local Florist Grew 29% in Gross Revenue YoY

How a Custom Builder Achieved 200% Revenue Growth by Repositioning in the Luxury Home Market
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How a Custom Builder Achieved 200% Revenue Growth by Repositioning in the Luxury Home Market

  • 200% Increase in Revenue
  • 121% Increase in tracked keywords
  • 57,000 Impressions Generated Across SMM Campaigns

How a Custom Builder Achieved 200% Revenue Growth by Repositioning in the Luxury Home Market

How a New Private Community Generated 60K+ Visits with a Precision Paid Social Strategy
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How a New Private Community Generated 60K+ Visits with a Precision Paid Social Strategy

  • 47% of Total Contacts from Paid Social
  • 78,484 Homepage Views
  • 25,271 Direct Traffic Sessions

How a New Private Community Generated 60K+ Visits with a Precision Paid Social Strategy

How BetterHealth Is Disrupting Traditional Vending Through Strategic Brand Development
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How BetterHealth Is Disrupting Traditional Vending Through Strategic Brand Development

  • 1,184% Increase in New Website Visitor Sessions
  • 171K Social Media Impressions
  • 17,200% Increase in Social Media Engagement

How BetterHealth Is Disrupting Traditional Vending Through Strategic Brand Development

How a Multi-Location Wellness Brand Increased Website Traffic by 209%
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How a Multi-Location Wellness Brand Increased Website Traffic by 209%

  • 100% Increase in Instagram interactions
  • 255% Increase in Facebook Campaign Clicks
  • 209% Increase in Website Traffic

How a Multi-Location Wellness Brand Increased Website Traffic by 209%

How a Third-Generation Roofing Company Built a Scalable Marketing System From the Ground Up
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How a Third-Generation Roofing Company Built a Scalable Marketing System From the Ground Up

  • 4,200 Keywords gained through SEO
  • 67% Increase in Engagement
  • 192% Increase in Impressions

How a Third-Generation Roofing Company Built a Scalable Marketing System From the Ground Up

See Client Success Stories
Let's Grow Better, Together.
Talk to a Growth Specialist