Too bad they don't teach marketing in dental school
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Dental Marketing Services
Websites
That patients love
We build custom dental websites on the super fast and secure HubSpot platform. Our websites are mobile optimized and search engine friendly. We build our websites to amplify your brand identity and to accentuate your core values. Putting your best foot forward makes converting prospects into lifelong patients a breeze.
SEO
Attract new patients
Our dental SEO experts are ready to lift your website to the top of search engines. We use white hat SEO processes to safely get you great visibility while keeping you from being penalized. Our transparent process gives you complete visibility into the results and monthly reporting is provided to keep you in touch.
Branding
Define your story
Branding is about more than a pretty logo. It's your story. It's who you are. It's your core values and your mission. We will work with you every step of the way to create your brand story. Our designers can custom create a dental logo that you will love and we will build a brand guideline to ensure consistency in messaging.
Google Ads
Instant awareness
We use Google Ads to put your dental practice at the top of page one in Google for the keywords and search terms that drive the most new patients to your practice. We continuously monitor performance and A/B test landing pages and ad copy to maximize lead generation.
Social Media
Start a conversation
Social media for dentists is really fun because patients have a close connection with their dentist. Patients like to engage and share content from their dentist. We post content to your social channels that adds value to the conversation and encourages personalized two way communication.
Print Ads
Reach the masses
As much as we love digital and inbound marketing, print advertising is still an excellent way to reach a large portion of the community that is not actively searching online for a new dentist. We work with local magazines and direct mail operators to ensure excellent results.
CASE STUDY
Dentist hits 300% growth with inbound marketing
According to Google: 70% of patients start their search for a dentist with an online search. Being discovered requires search engine friendly content that isoptimized for humans.
Fast Track to Growth
It starts with solutions.
Turning visitors into patients requires more than just a quick visit to your website. You must provide value and solutions to their problems. This is a critical component of any successful dental marketing strategy.
Attract
You don’t want just anyone coming to your website. You want people who are most likely to become leads and, ultimately, happy patients. How do you get them there? You attract more of the right patients with relevant content at the right time — when they’re looking for it.
Use a content strategy to build your authority in search and rank for the topics that matter the most to your prospects. Publish your blog post or video content across social networks. Create ads to increase awareness of your brand with your target audience.
Engage
Use conversations to create lasting relationships with prospects on the channels they prefer — through email, bots, live chat, or messaging apps. Use conversion tools — CTAs, forms, and lead flows —to capture the information of prospects visiting your site. Use all the prospect and customer information in the CRM to personalize the website experience using smart content and the entire buyer’s journey using email and workflows.Create brand loyalty by targeting specific audiences with your social content or ads.
Delight
Use email and marketing automation as well as conversations to deliver the right information to the right person at the right time, every time. Use the conversations inbox to align with your sales and service team members to create contextual conversations with the people you do business with. Create memorable content your prospects can share with their friends and family by using a variety of content formats — like video— that your prospects prefer.
Ready to Grow Your Dental Practice?
Our strategists are expert marketers who know how to help dental offices get the most out of their marketing. Schedule a consultation and let's connect.
