Prospective patients start their research for a new orthodontist online, making orthodontist SEO a key source of new patients for your practice. If you're not on page one of Google, you're missing out on nearly every prospective new patient.
Search engine optimization (SEO) is how we get your pages to the top of page one without paying for ad space. It involves identifying which keywords and phrases your target audience uses when looking for a dentist office like yours, then working towards ranking well for those searches.
Implementing strong, quality SEO on an orthodontists website is always going to be beneficial to the brand and its long-term marketing efforts.
SEO can help direct new visitors to your website by optimizing it to communicate with search engines using the language of keywords. An SEO optimized website is more likely to be found in search when prospective new patients are seeking dental help.
It's important for SEO that your website is optimized for the user experience. A well organized, thoughtfully designed website will keep visitors lingering for longer periods of time. The more pages they visit, the more likely they will become your new patient.
The undeniable outcome of the technical, content, and design changes on your website will be a big boost in the number of new patients looking to book an appointment with you.
To hit your business goals, we have to know where you stand. We do discovery and create an in-depth analysis of your website and digital footprint before we start any campaigns. This will help us map out areas for improvement and uncover the amount of work needed to hit those goals.
Our analysis will look at keywords you currently rank for, your domain authority, and trust score. We also perform keyword research to identify the search terms you have the best chance of ranking for.
Using our SEO analysis, we build a custom strategy to improve your website performance. Our plan includes action steps, and a timeline along with resources we'll need to help you get new patients.
When our orthodontist SEO strategy is ready to go, we launch! Your Account Director will actively work alongside you, actively collaborating with SEO strategists to ensure your campaign is getting the business results desired and hitting your goals.
Be found online for popular search terms like dentist near me, teeth whitening, dental veneers, etc.
Out-rank the other dentists who will be trying to figure out how you got near the top on Google, Yahoo and Bing.
Attracting new patients is the point. You'll do this and engage with all your patients across every marketing channel.
“The Diamond Group built our website and has been creating content for us for 5 years. We used to get about 500 visitors to our website each month. Now we get 25,000 every month!! We couldn't be happier with the work they have done. Our practice has never been this busy.”
~ Raleigh Orthodontist