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Managed Social Media for Home Service Contractors

Have you been told, “you need to be on social media!”, or “if you aren’t on Facebook, you’re invisible!”? While there is some truth to this it can be really overwhelming to actually implement and maintain an effective social media presence. Never mind trying to figure out what an “effective integrated omnichannel marketing strategy; engagement metrics; look-a-like audiences; content strategies; < insert industry jargon here>” even means.

When executed correctly, social media marketing can be a powerful tool for connecting with customers in an authentic and meaningful manner. However, it is important not to engage in it just for the sake of doing so. Our team is here to assist in developing a comprehensive social content plan that seamlessly aligns with your overall marketing strategy. 

Social Media platforms promote the quality content consumers are looking for.

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We’ll help you:

Use Social Media

Use Social Media Effectively

Together we will learn more about your audience(s) and the social platforms they use, build your brand voice and tone, and ensure everything drives toward your practice goals.

Resources for Content Creation

Provide Resources for Content Creation

Producing quality content takes time and resources that are often in short supply for dental practice owners. We plan, write, and produce the creative you need to stand out in your users’ feeds.

Content Calendar

Build a Content Calendar

We plan ahead to ensure we’re posting engaging, entertaining, and informative content regularly. We also monitor comments and engagement so you can respond to your audience as they engage with your content.

Let's grow your Social Media together.

Get Started

Tips for effective social media marketing:

Establish a clear purpose for being on social media and track the relevant metrics consistently

It’s important to know WHO you’re trying to reach, and WHAT you’re trying to accomplish with each social media platform you build a profile on. Ask yourself — are you aiming to build brand awareness, increase engagement with your clients or prospects, or are you selling a product or service? The answer to this question may change your overall strategy for the type of content you create.

Be Consistent

SM is about being available to and engaging with your audience in a two-way conversation. Regularly showing up on the platforms clients use builds credibility and trust, especially if you are providing authentic and relevant content to the conversation. Build a content calendar ahead of time to ensure you are posting regularly. You can always add impromptu posts as they arise.

Focus on quality over quantity

Quality content is useful, relevant, and/or informative. Be interesting. Avoid coming across as too ‘sale-sy’ in the content you create. Your brand voice and personality should shine through in the content you post, but don’t forget that people engage with content they are interested in not just because they like you. The more timely and relevant your content is, the more value and engagement you can generate.

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Our Work

Reach more clients, increase your online visibility, and stay ahead of the competition with our expert social media solutions tailored specifically for home service contractors.

More ways to scale your business

Not only do we excel at social media management, but we also provide top-tier services in these other important areas.

SEO for Home Services Contractor

SEO

Website Design for Home Services Contractor

Web Design

Google Ads for Home Services Contractors

Google Ads

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Client Testimonial

Marketing Testimonials

“We have been using The Diamond Group services for over 4 years. They provide marketing services, including our social media platforms, website support, HubSpot support, and multiple other marketing strategies. They are an integral part of our business and we highly recommend.”

~ Beth Pickard

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Social Media Insights

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Clarity is King

Clarity is King.

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The Diamond Group Digital Marketing Agency
(910) 672-6000

info@diamond-group.co
1442 Military Cutoff Road
Suite #29
Wilmington, NC 28403

Work We Love:

  • Managed SEO
  • Managed PPC
  • Managed Social Media
  • Website Design
  • Dental Marketing
  • Orthodontist Marketing
  • Healthcare Marketing
  • Contractor Marketing

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